Regarding to urbanization challenges faced by urban trees and the concentration of plastic waste in our cities, we are working on an innovative solution « FEED URBAN’ TREES » that will contribute to the advent of clean and green cities by collecting plastics and recycleing them on urban trees' feeding vases.
Idea
Starting Up
Implementation
Realised
It is recognized that mature trees can make a significant contribution to soil, air and water health in cities. Unfortunately, cities are generally not conducive to plant growth and few trees live long enough to reach maturity and provide useful ecological services. When we channel water through the sewers, the urban soil and trees dry out. It makes more sense to let the tree take advantage of the rain first before it drips. Solutions based on circular rather than linear processes are therefore needed. Despite difficult conditions in the city, we must try to create the most ideal situation for urban forests. Faced with all these challenges (fully or almost asphalted, paved or concrete soil and channeled waters) visibly, the trees of our cities are experiencing enormous problems of growth and flourishing given the absence of mineral salts and water in urban soils.
Regarding to the challenges faced by urban trees (fully or almost asphalted, paved or concrete soil and channeled waters) and the concentration of plastic waste in our cities, Mamba Entreprises has found an innovative solution « FEED URBAN’ TREES » that intends to collect plastics and recycle them into a tree basin which, placed in the tree stump, plays the double role of food bank to feed the tree and of waste collection bin.
The tree basin is divided into two compartments including:
- The first external compartment is used to receive passers-by, plastic waste to be recycled,
- The second internal compartment is used to receive passers-by, organic waste and water to feed the tree to ensure its growth and prevent its death and allow it to deploy its potential.
Then, by recycling plastics to feed trees and ensure their growth and survival, our business proposal aims to be a solution for greener cities.
Urban trees can help mitigate some of the negative effects and some of the social consequences of urbanization, and therefore make cities more resilient to these changes. Our vision is to ensure food and growth has at least 3 million urban trees with the capacity to absorb up to 4,500,000,000 kg of CO2. Then, our plan's success is also predicated for the next 5 years on the following assumptions:
• Securing seed money with investor(s)/partner who will bring added value to our solution.
• The acceptance of our device(s)/systems by the public.
• The ability to attract strong C-Level management to our team as needed.
• Managing growth and production costs so as to maintain projected margins and cash flow.
• Partnering with industry leaders to assist in demonstrating the efficacy of our systems.
• Success in marketing our products for brand awareness and positioning.
• Adjusting and adapting to the market trends within this new and emerging industry.
These are our impact indicators:
1. That a new approach is being adopted in the management of urban waste and
2. That sustainable partnerships are signed with at least 50 town halls or municipalities for the supply of 3 million tree vases.
3. That the populations of these cities are sensitized on the management of waste to reach clean and greener cities.
4. That more than 150 tons of plastic waste is collected and disposed of or recycled.
Currently, the world is focused on the action of planting trees to make our cities greener, but no one dares to think about the survival and future of these trees that are or will face the challenges of urbanization. Our start-up has made this its horse by setting up "FEED URBAN' TREES" program to ensure the growth and survival of trees in our cities.
Urban trees and forests contribute to making cities more sustainable from a socio-economic and environmental point of view:
1. Trees shall contribute to an improvement in food and nutrition security, in particular by providing food such as fruit, nuts and leaves for human and animal consumption.
2. Trees play an important role in increasing urban biodiversity, providing plants and animals with privileged habitat, food and protection.
3. Planting trees in strategic locations in cities can help lower air temperature by 2 to 8 degrees Celsius, thus reducing the urban "heat island", and promoting the adaptation of urban communities to the effects of climate change.
4. Tall trees are excellent filters for urban pollutants and fine particles. They absorb polluting gases and filter fine particles such as dust, impurities or smoke in the air by storing them in leaves and bark.
5. Research shows that living near and having access to urban green spaces can improve mental and physical health, this therefore contributes to the well-being of urban communities.
6. Mature trees regulate water flow and play a key role in flood prevention and natural disaster risk reduction.
7. Trees promote energy savings and thus contribute to reducing carbon emissions.
1. As every African’s women led start-up, we are facing to financial challenges. Currently we are mobilizing investors and philanthropists around our social solution to earn funds that will help us conduct the pilot project and launch it the next five months such as CLIM ACCELERATOR. 2. We also have difficulties in being able to establish lasting partnerships with the various stakeholders to facilitate market penetration. To solve this problem, we seek to partner with partners like CLIM ACCELERATOR in order to be connected to their wide networking networks to attract partners who can accompany us in achieving our vision of the advent of a greener cities.
We will be engaging our target users in the development of your idea by:
1. Address your Target Audience Directly
Instead of building a wall between us and our target audience, we will take the time to respond to their messages and comments. Direct interaction is one of the best ways to boost engagement, and there is the added bonus of coming off as personable.
2. Insert a Call to Action
At the end of our every post, there should be a clear call to action. It should tell the audience what their next step should be. On top of that, we CTA needs to be relevant, concise, and applicable.
Community engagement is part of a larger stakeholder engagement strategy that begins at the outset of a project and continues well after the bricks and mortar are in place. Artscape’s approach to community consultations is to ensure that the process is ongoing and cyclical.
Conducting a community consultation process will allow us to form relationships with community stakeholders and to leverage existing community assets and resources for our project. At the same time, it allows us to identify potential threats, such as individuals or organizations that may have concerns about our project or other external issues that may hinder the success of our project. It is particularly important to engage local community stakeholders in the vision development process to ensure that our project’s vision is understood, shared and supported in the community. Community involvement in the building design process is also important, especially if the project will have a significant physical impact in the community, either in its size or architectural form, or in increased traffic, noise, etc. All this for:
- Ensuring our Project Responds to Local Needs,
- Understanding the Community Context,
- Defining our Community Consultation Plan,
- Consultation Goals and Methods.
